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SIERRA ME’LYSSE





LAS VEGAS TAKEOVER



agency - mccann ny

brief
2023 was a defining year for las vegas. with global moments like the super bowl,
ces, and formula 1 converging in one city, verizon needed a unified visual system that
could live across every stage while centering the many audiences moving through it.

major truth
one city. many moments.
one system built to move through them all.



LINK TO F1 3D BILLBOARD






















client - verizon
design director - emely perez  
associate design director - chen chieh
senior designer & qc lead - travis bonilla
senior designer & animator - desmond cheung
animation house - chrlx
designer - sierra wheeler

designer - eva vidan
designer - rachita habbu 




i woke up one day and decided to be a designer >.<